Privacy Policy

Last updated: May 18, 2026

1. Who We Are

Banff Journey ("we", "our", or "us") operates banffjourney.org and provides guided tours of the Canadian Rockies. Our registered address is 500 4th Ave SW Suite 2500, Calgary, AB T2P 2V6. We are committed to protecting your personal information in accordance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and Alberta's Personal Information Protection Act (PIPA).

2. Information We Collect

We collect personal information when you book a tour, contact us, or browse our website. This may include:

• Booking information: name, email address, phone number, pickup location, and group size
• Payment information: processed securely through our payment provider (WooCommerce / Stripe); we do not store card details on our servers
• Communications: messages you send via our contact form, email, or WhatsApp
• Usage data: IP address, browser type, pages visited, and time of visit collected automatically via cookies and analytics tools

3. How We Use Your Information

We use the information we collect to:

• Process and manage your tour bookings and payments
• Send booking confirmations, pre-tour information, and important service updates
• Respond to your enquiries via email, phone, or WhatsApp
• Send marketing communications where you have opted in (you may unsubscribe at any time)
• Improve our website, tours, and guest experience through analytics
• Meet our legal and accounting obligations

4. Photography & Video

By booking a tour with Banff Journey you acknowledge that we may photograph or film guests during tours for promotional use across our website and social media channels (Instagram, Facebook, TikTok, and similar). If you prefer not to be included, please notify your guide at the start of the tour and we will respect your wishes. Photographs are never sold to third parties.

5. Sharing Your Information

We do not sell your personal data. We may share information with trusted third-party service providers who assist us in operating our business — such as our payment processor, email marketing platform, and web analytics provider — under appropriate data-processing agreements. We may also disclose information where required by law or to protect the safety of our guests and staff.

6. Cookies & Analytics

Our website uses cookies to enhance your browsing experience and to understand how visitors use our site (via Google Analytics). You can control cookie preferences through your browser settings. Disabling cookies may affect certain features of the site. We use only first-party and essential third-party cookies; we do not engage in behavioural advertising.

7. Data Retention

We retain booking records for seven years as required by Canadian accounting and tax legislation. Marketing and communication data is retained until you opt out. You may request deletion of your personal data at any time, subject to our legal retention obligations.

8. Your Rights

Under PIPEDA and PIPA you have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate information
• Withdraw consent to the use of your personal information (subject to legal obligations)
• Request deletion of your personal data
• Lodge a complaint with the Office of the Privacy Commissioner of Canada

To exercise any of these rights, contact us at info@banffjourney.org. We will respond within 30 days.

9. Security

We implement appropriate technical and organisational measures — including SSL encryption and PCI-compliant payment processing — to protect your personal data against unauthorised access, loss, or disclosure. However, no transmission over the internet is completely secure, and we cannot guarantee absolute security.

10. Third-Party Links

Our website may contain links to external sites (such as Google Maps, TripAdvisor, or booking partners). We are not responsible for the privacy practices of those sites and encourage you to review their policies independently.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. We will post the updated policy on this page with a revised "Last updated" date. Continued use of our website after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions or concerns about this privacy policy or how we handle your personal information, please reach out: